LIKELIHOOD
OFFICIAL TITLE: Marketing Coordinator & Strategy Consultant
The following is a brief overview of my contributions to LIKELIHOOD beyond traditional marketing responsibilities over the past three years. These efforts include brand activations, strategic initiatives, and community engagement. For more detailed information on my marketing work, please refer to my resume.
2021 - 2024
PAST WORK
=
PAST WORK =
Managed a creative studio consisting of 8 creatives and 2 business operations staff. Below are some of my favorite projects I contributed to during my time at LIKELIHOOD.
LIKELIHOOD x MLB for ASG: Assisted remotely with all email & social communication & media roll out strategy.
KARHU INTERVIEW: Curation of interview questions, talent outreach and blog curation
SANGO STADIUM SESSIONS: Assisted with talent outreach, curation of interview questions & media rollout strategy
LIKELIHOOD x NIKE for AIR MAX DAY: curation of weekend long community driven events, media strategy & content curation
CREATIVE TEAM MANAGEMENT: One of my favorite shoots for SALOMON
GOLDEN TICKET EVENTS: Shotgun community driven initiatives rooted in giving back to true fans of the brand